Do It Yourself Marketing Online
Author: Mitch Keeler
Marketing is one of the things Online that just fascinates me to no end. I love watching it. I love studying it. I love putting it to practice for myself when I can. The truth of the matter is though is that a lot of people out there are either scared of it or intimidated by it. There should be nothing to fear about marketing. It is just the practice of getting yourself out there to the public.
Since there has been a lot of marketing talk here lately, I figured I would chime in. So to help those out there that might fear the practice of marketing, or who might need marketing practice I figured I would put together a do it yourself guide.
Do Something Different
The best way you can market yourself is to do something different. Different things get attention. As you can see from the surge of Web 2.0 applications and ideas that are coming out every single day – there are many ways to introduce a new idea to the public. Everything under the sun has not been done yet and your calling may still be out there.
Now that we have the metaphors out there you really need to study what you are interested in and what you are doing and think of how you can do it differently. I have talked about being the giant chicken dressed in a clown suit in a forest filled with trees before. Different works, different does your marketing for you.
Don’t Be Afraid to Introduce Yourself
The next tip that I would give you would be to introduce yourself to somebody new. Find out who the most popular people are in your area of interest and get to know them if you can. Sure, not everybody is going to want to talk to you – forget about those folks. Focus on the people who do call you back. Thank the people that do E-mail you back. If you are not sure where to start, go with your friends. Ask them who they might know and then put the pieces of the puzzle together and figure out how that person could help you.
My position is easy, I’m a technology and hosting industry writer. I am in an industry where everybody loves to talk about themselves and even more people like to listen. These things are always changing so people want to be on top of thing. Your area of expertise might be different. I can promise you though that there are people on top of every topic out there. Get to know them.
You Online Tools and Web Sites
If all else fails, you might turn to the Web to get some help. Web sites like LinkedIn and Even MySpace give you a good database of folks to talk to – and a way for them to contact you as well. Get yourself signed up on every place that will have your profile. Then you can do your searching, find people that share your interests and share with them your projects and Web site links. They might become a fan, they might give you a suggestion. When it comes to marketing anything is welcome. If you are lucky they might even tell a friend about you as well.
So what are your suggestions for marketing yourself in the big world we live in?
January 17th, 2007 at 9:30 pm
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January 18th, 2007 at 5:25 am
The question would is, would Ford, Walt Disney, and other great people have done in this age & time?